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Landing Page and Google Ads for African Food Export Brand

Project type

Landing Page

Date

March 2025

Location

New York City

This project was for a Nigerian-based African food export brand with branches in the USA and Canada, exporting quality food items globally. I designed a landing page to complement the Google Ads campaign I created for them, ensuring an easy and effective user journey.

The landing page:

Showcases Products and Services: A well-structured layout highlighting their diverse product range and export services.

Incorporates Geolocation Features: Includes an interactive section with Google Maps integration, allowing users to view their USA store address and navigate directly to the location with ease.

Caters to Diverse Needs: Designed to attract potential investors, facilitate physical store visits, and encourage online sales.

Vision and Inspiration:
This project aimed to fulfill the client’s request to attract online investors while broadening their reach. Inspired by their goal, I added features to encourage both online and physical engagement. The geolocation integration was a strategic addition to reassure investors by offering them the opportunity to visit the physical store and validate the brand's authenticity.

Skills Applied:

Landing Page Design: Crafted a visually appealing and highly functional page to convert ad traffic into actionable leads.

Google Ads Campaign Management: Created and optimized ads to drive relevant traffic to the landing page.

Brand Consultancy: Held detailed discussions with the client to align the project with their goals and values.

SEO Optimization: Ensured the landing page was search-engine-friendly for maximum visibility.

This project reflects my dedication to creating strategic, client-focused solutions that blend creativity, functionality, and results.

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