Izzymuna Furnitures – Social Media Management & Digital Growth Strategy

Managed the end-to-end social media presence of Izzymuna Furnitures across Instagram and TikTok, focusing on brand awareness, audience engagement, lead generation, and sales growth.

My responsibilities included developing content strategies, designing promotional graphics, editing short-form video content, writing engaging captions, optimizing social media campaigns, and managing paid advertising through Meta Ads Manager and TikTok Ads Manager. I consistently created and published high-volume content, ensuring the brand maintained a strong and active online presence.

Through a combination of content marketing, social media advertising, audience targeting, and performance optimization, I helped improve engagement and sales performance by over 500% compared to when I started managing the brand's digital presence.

Services Provided
Social Media Management
Content Strategy
Graphic Design
Video Editing
Instagram Marketing
TikTok Marketing
Meta (Facebook & Instagram) Advertising
TikTok Advertising
Content Creation
Performance Marketing
Lead Generation
Tools Used
Instagram
TikTok
Meta Business Suite
Meta Ads Manager
TikTok Ads Manager
Canva
CapCut
Analytics & Reporting Tools
Project Outcome

✔ Increased engagement and sales performance by over 500%
✔ Maintained consistent content publishing across Instagram and TikTok
✔ Generated steady customer inquiries and sales opportunities
✔ Strengthened brand visibility and audience engagement through organic and paid marketing strategies

Skills Demonstrated: Social Media Management, Digital Marketing, Paid Advertising, Content Marketing, Lead Generation, Graphic Design, Video Editing, Campaign Optimization, Analytics, and Growth Marketing.